Privacy Policy
Effective Date: August 20, 2026
Website: www.auratatva.com
At AuraTatva, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how AuraTatva collects, uses, stores, processes, and protects your information when you visit www.auratatva.com, create an account, purchase a product, book a consultation, contact our team, subscribe to updates, or otherwise interact with our website and services.
AuraTatva offers crystals, crystal jewellery, Rudraksha, Vedic remedies, spiritual products, accessories, consultations, and related products and services.
By accessing or using AuraTatva.com, you acknowledge that you have read and understood this Privacy Policy.
1. Information We Collect
We may collect personal and non-personal information when you visit or use AuraTatva.com.
The type of information collected depends on how you interact with our website.
Personal Information
When you place an order, register on our website, contact us, book a consultation, subscribe to communications, or use any other service, we may collect information including:
- Full name
- Email address
- Mobile number
- Billing address
- Shipping address
- City
- State
- Country
- Postal or PIN code
- Order details
- Account information
- Product preferences
- Consultation details
- Communication history
- Information submitted through forms
- Any other information voluntarily provided by you
We collect only the information reasonably necessary to provide our products, services, customer support, and website functionality.
2. Information Collected When You Place an Order
When you purchase a product from AuraTatva.com, we may collect information required to process and fulfil your order.
This may include:
- Customer name
- Contact number
- Email address
- Delivery address
- Billing address
- Product ordered
- Quantity
- Order value
- Payment status
- Shipping details
- Courier tracking information
- Previous order history
This information may be used to confirm your order, process payment, prepare your products, arrange shipping, provide tracking information, and resolve order-related issues.
3. Payment Information
Payments made through AuraTatva.com may be processed using third-party payment gateways, banks, UPI providers, card networks, wallets, or other payment service providers.
Depending on the payment option selected, the payment provider may collect details such as:
- Debit or credit card information
- UPI information
- Bank details
- Billing information
- Transaction ID
- Payment status
AuraTatva does not normally store complete debit card numbers, credit card numbers, CVV numbers, UPI PINs, internet banking passwords, or similar sensitive financial credentials.
Such information is generally processed directly by the payment service provider according to its own security standards and privacy policy.
4. Information Collected Automatically
When you visit AuraTatva.com, certain information may be collected automatically through cookies, analytics tools, server logs, and similar technologies.
This may include:
- IP address
- Browser type
- Device type
- Operating system
- Approximate location
- Internet service provider
- Date and time of visit
- Pages visited
- Time spent on individual pages
- Products viewed
- Products added to cart
- Referring website
- Exit pages
- Website interactions
- General shopping behaviour
This information helps us understand how visitors use AuraTatva.com and allows us to improve website performance and user experience.
5. How We Use Your Information
AuraTatva may use information collected from customers and visitors for purposes including:
- Processing orders
- Confirming payments
- Delivering purchased products
- Sending order confirmations
- Providing shipping and delivery updates
- Managing customer accounts
- Responding to customer queries
- Providing customer support
- Processing returns, replacements, and refunds
- Managing consultation bookings
- Improving products and services
- Improving website design and functionality
- Understanding customer preferences
- Personalising website experiences
- Preventing fraudulent transactions
- Protecting our website
- Resolving disputes
- Maintaining business records
- Complying with legal requirements
- Sending promotional communications where permitted
- Informing customers about new products or offers
- Carrying out internal analytics and reporting
We do not intentionally use personal information for purposes unrelated to our business without an appropriate legal basis or consent where required.
6. Account Information
If AuraTatva allows customers to create an account, information associated with that account may include:
- Name
- Phone number
- Saved addresses
- Order history
- Wishlist
- Saved preferences
- Account password in encrypted or protected form
You are responsible for keeping your login details confidential.
You should not share your password with another person.
If you believe someone has gained unauthorised access to your account, please contact AuraTatva as soon as possible.
7. Consultation Information
AuraTatva may provide consultations relating to crystals, Rudraksha, Vedic remedies, spiritual practices, product selection, wellness preferences, or similar subjects.
When you book or participate in a consultation, you may voluntarily provide information about your:
- Requirements
- Preferences
- Questions
- Personal objectives
- Product interests
- Other information relevant to the consultation
We use this information primarily to provide the consultation and related services requested by you.
Customers should avoid sharing unnecessary confidential or highly sensitive information unless it is genuinely required for the requested service.
8. Cookies
AuraTatva.com may use cookies and similar technologies.
Cookies are small files placed on your device that help websites remember certain information and provide a better browsing experience.
Cookies may be used to:
- Keep you signed in
- Remember your preferences
- Save shopping-cart contents
- Understand website traffic
- Analyse user behaviour
- Improve website performance
- Provide relevant content
- Support website security
- Detect suspicious activity
- Measure advertising or marketing performance
Some cookies may be essential for the website to operate properly.
You can manage or disable cookies through your browser settings.
Please note that disabling cookies may prevent certain website features from functioning correctly.
9. Analytics
We may use website analytics tools to understand how visitors interact with AuraTatva.com.
Analytics information may include:
- Number of visitors
- Pages viewed
- Popular products
- Traffic sources
- Device types
- Browser types
- Approximate geographical region
- Duration of visits
- User interactions
We use this information to identify website problems, improve navigation, understand customer interests, and provide a better user experience.
Third-party analytics providers may process information under their own privacy terms.
10. Marketing Communications
With your consent where required, AuraTatva may send promotional communications relating to:
- New products
- Crystal collections
- Rudraksha collections
- Jewellery
- Vedic remedies
- Special offers
- Discounts
- Seasonal promotions
- Consultation services
- Website updates
- Educational or informational content
Such communications may be delivered through:
- SMS
- Phone
- Other communication channels
You may opt out of promotional communication at any time by using an available unsubscribe option or contacting us.
Even after opting out of promotional communications, you may continue receiving necessary transactional communications relating to your orders or account.
11. WhatsApp and SMS Communication
If you provide your mobile number, AuraTatva may use it for communications related to your order or services.
These may include:
- Order confirmation
- Payment confirmation
- Shipping information
- Delivery updates
- Customer support
- Consultation reminders
- Return or refund updates
- Promotional messages where permitted
If communications are sent through a third-party platform such as WhatsApp, that platform may separately process your information according to its own privacy policy.
12. Sharing Information With Service Providers
AuraTatva may work with third-party companies to operate its website and fulfil customer orders.
Personal information may therefore be shared with trusted service providers including:
- Courier companies
- Logistics providers
- Payment gateways
- Banks
- Hosting providers
- Website developers
- Cloud service providers
- Email providers
- SMS providers
- WhatsApp communication providers
- Analytics platforms
- Marketing platforms
- Customer support services
- Accounting providers
- Professional advisers
We share only information reasonably necessary for such providers to perform their services.
For example, your delivery partner may receive your name, address, and phone number to deliver your order.
13. We Do Not Sell Personal Information
AuraTatva does not sell or rent customers’ personal information to unrelated third parties for their independent commercial use.
Information may only be disclosed where necessary for legitimate business purposes, providing services, processing orders, complying with law, protecting AuraTatva, or where you have provided appropriate permission.
14. Shipping and Delivery Partners
To deliver your purchases, information may be shared with courier and logistics partners.
This information may include:
- Customer name
- Phone number
- Shipping address
- Postal code
- Order reference
- Delivery instructions
Courier partners may contact you directly regarding delivery of your order.
Their own privacy practices may apply when they process information independently.
15. Legal Disclosure
AuraTatva may disclose personal information where such disclosure is reasonably necessary to:
- Comply with applicable law
- Comply with a legal process
- Respond to a court order
- Respond to lawful government requests
- Protect our legal rights
- Investigate fraud
- Prevent illegal activity
- Protect customers
- Protect website security
- Enforce our Terms and Conditions
- Resolve disputes
We may also disclose relevant information to legal advisers, accountants, auditors, insurers, or other professional advisers where reasonably necessary.
16. Data Security
AuraTatva takes reasonable administrative, organisational, and technical measures to protect personal information.
Depending on the systems used, security measures may include:
- SSL encryption
- Secure website hosting
- Access controls
- Password protection
- Secure payment gateways
- Website monitoring
- Security updates
- Malware protection
- Restricted administrative access
However, no method of electronic transmission or storage can be guaranteed to be completely secure.
Customers should therefore also take reasonable steps to protect their own account and device information.
17. Data Retention
AuraTatva may retain customer information for as long as reasonably necessary for the purpose for which it was collected.
Information may also be retained where required for:
- Order records
- Customer support
- Accounting
- Taxation
- Legal requirements
- Fraud prevention
- Dispute resolution
- Transaction records
- Compliance requirements
When personal information is no longer reasonably required, we may delete, anonymise, or securely dispose of it, subject to applicable requirements.
18. Your Rights
Depending on applicable law, you may have certain rights concerning your personal information.
These may include the right to:
- Request access to your information
- Request correction of inaccurate information
- Request updating of incomplete information
- Request deletion where applicable
- Withdraw previously provided consent
- Opt out of marketing communications
- Raise concerns regarding the use of your information
To submit a privacy-related request, please contact AuraTatva through the details available on our website.
We may request reasonable information to verify your identity before processing certain requests.
19. Updating Your Information
Customers are responsible for providing accurate information.
If your:
- Email address
- Phone number
- Shipping address
- Billing information
- Account information
changes, please update your account or contact our customer support team.
AuraTatva is not responsible for problems caused by incorrect or incomplete information provided by the customer.
20. Children’s Privacy
AuraTatva.com is primarily intended for adults who are legally capable of purchasing products and using our services.
We do not knowingly seek to collect personal information from children where parental or guardian consent would legally be required.
If a parent or guardian believes that a child has submitted personal information to AuraTatva without appropriate permission, they may contact us to request review or deletion of that information where applicable.
21. Third-Party Links
AuraTatva.com may contain links to external websites or services, including:
- Social media websites
- Payment gateways
- Courier tracking websites
- Partner websites
- Other third-party services
Once you leave AuraTatva.com, we are not responsible for how another website collects, stores, or uses your information.
We recommend reviewing the privacy policy of any external website before providing personal information.
22. Social Media Platforms
AuraTatva may maintain accounts on platforms such as Instagram, Facebook, YouTube, Pinterest, or other social networks.
If you interact with AuraTatva through these platforms, the respective platform may independently collect and process information.
Your use of such platforms is governed by their own privacy policies.
Please avoid publicly posting confidential information in comments or social media posts.
23. Product Reviews and Testimonials
Customers may have the option to provide:
- Product reviews
- Ratings
- Testimonials
- Photographs
- Feedback
If you submit information intended for publication, certain information such as your name, review, rating, or submitted media may become publicly visible on AuraTatva.com or our marketing channels where appropriate.
Please do not include private or confidential information in publicly submitted reviews.
24. Fraud Prevention and Website Security
We may use certain information to detect and prevent:
- Fraudulent payments
- Unauthorised transactions
- Account misuse
- Spam
- Website attacks
- Suspicious activity
- Abuse of offers or promotions
Where suspicious activity is identified, we may temporarily restrict an order, payment, account, or website interaction while the matter is reviewed.
25. International Customers
AuraTatva.com may be accessed by customers outside India.
If you place an international order, information may be shared with:
- International courier companies
- Customs authorities
- Payment providers
- Shipping agents
- Other parties involved in international delivery
Certain information may also be processed or stored outside your country where our service providers operate.
Such processing will be handled subject to applicable requirements.
26. Business Transfers
If AuraTatva is involved in a merger, acquisition, restructuring, sale of business, transfer of assets, or similar business transaction, customer information may be transferred as part of that transaction where legally permitted.
Any party receiving such information will be expected to handle it in accordance with applicable privacy requirements.
27. Spiritual and Wellness Information
AuraTatva may publish information concerning:
- Crystals
- Gemstones
- Rudraksha
- Vedic traditions
- Meditation
- Energy
- Spiritual practices
- Wellness
- Traditional beliefs
Such information is provided for general informational, cultural, spiritual, or traditional purposes.
Information on AuraTatva.com is not intended to replace professional medical, psychological, financial, legal, or other qualified professional advice.
Customers should seek appropriate professional assistance where necessary.
28. Changes to This Privacy Policy
AuraTatva may revise this Privacy Policy from time to time.
Changes may be made because of:
- Changes to our services
- Introduction of new website features
- New payment options
- New communication systems
- Changes in business practices
- Changes in legal or regulatory requirements
The updated version will be published on www.auratatva.com.
The effective or updated date displayed at the top of this page indicates when the latest revision was made.
We recommend reviewing this page periodically.
29. Acceptance of This Privacy Policy
By using AuraTatva.com and voluntarily submitting your information, you acknowledge the collection and processing of your information as described in this Privacy Policy, subject to applicable law.
If you do not agree with this policy, you should avoid submitting personal information and discontinue use of services that require such information.
30. Contact Us
If you have any questions, requests, complaints, or concerns regarding this Privacy Policy or the handling of your personal information, please contact AuraTatva.
You can also contact us through the Contact Us page available on AuraTatva.com.
Please provide sufficient information about your query so that our team can respond appropriately.